This case study examines how a European pharmaceutical group used Traction Software's TeamPage enterprise weblog software to create a competitive intelligence (CI) knowledge base to replace previous platforms such as Lotus Notes databases and static websites.
Blogs on intranets - Shel Holtz, Journal of Employee Communications Management, 2005
If Holtz's Law holds true, blogs ultimately will become a standard feature of many intranets. Why wait the usual few years, though, until management resistance softens and the inevitable happens? There are plenty of reasons to embrace blogs as part of your intranet right now.
The promise of weblogs is, acording to Patrick, "to tap into expertise among far-flung locations and enable information-sharing with partners, suppliers and customers about everything from business problems to new-product musings". "Knowledge management wasn't overhyped. It was underdelivered. Blogs can potentially deliver the grassroots discussions and knowledge-sharing that top-down, corporate-sponsored efforts never could."
"Like many a corporate executive, Intel President Paul Otellini rarely deviates from the company line in public. But read Otellini's blog and you'll see what he really thinks. In contrast to the public online journals of most corporate executives, Otellini's blog is strictly for Intel employees' eyes only, published on the company's internal Web site. But a copy of the 8-week-old blog obtained by the Mercury News shows Otellini unplugged, conversing candidly with Intel's rank and file about the challenges facing the Santa Clara chip giant."
"I saw Michael at the 2004 O’Reilly’s eTech conference when he presented a great session on how the Disney Channel started using blogs, Wiki’s and RSS in his department close to two years ago. This is a great interview and it stil amazes me that an organisation as large as Disney was using this sort of technology that long ago in a real world situation."
"The other side of the story is taking place inside corporate firewalls—in an area that, traditionally, has been the realm of technology managers. Here, blogs (and the simple databases known as wikis) offer an alternative not only to e-mail, but also to even more expensive systems for project and knowledge management that often prove unpopular with workers, who find them difficult and unrewarding to use. You may not be thinking about blogs, but somebody at your company probably is— if they aren't using them already."
"At Macaw all employees have their own internal blog. They get it when they get their network, intranet and e-mail account. Not only do they have blogs -- they use them. 90 percent of the 110 employees are internal bloggers."
"In addition sparking off some thoughts about RSS security, the most recent Gillmor Gang got me to thinking that I should write-up my experiences with blogging behind the firewall, or 'Enterprise Blogging' to use a trade-raggy phrase."
"This post is not about my weblog skin, I use a default theme coming with Roller, but about how tools and culture interact to affect how we collaborate, and more precisely how our culture, personal or corporate, affects how we use weblogs, mailing lists and wikis to collaborate."
"A couple of business leaders have challenged me to develop a pragmatic strategy for effectively introducing blogs into a business today. Here's what I said."
"Scoble wrote yesterday about the fact that even though there are a growing number of MS people with external blogs , there hasn't been a commensurate number of internal blogs. In fact, I'd have to say that pretty much most of the internal blogs that I've read are a dismal failure, and I've dropped every single one out of NewsGator. Robert speculates that the problem has to do with discoverability and linking, but I think the problem goes deeper than that. Specifically, I don't think internal blogs work very well because:..."
"Even businesses with well-established knowledge management systems can find room for weblogs, and derive great benefits from integrating them into their existing KM architecture."
"Weblogs could be a mechanism to coherently codify and 'publish' in a completely voluntary and personal manner the individual worker's entire filing cabinet, complete with annotations, marginalia, post-its and personal indexing system."
"What are K-Logs? K-Logs enable employees to post written editorial, points of view, links, documents, important e-mails, and pictures to a corporate Intranet where the posted content can be searched, browsed, and archived. They enable easy sharing of knowledge."
